THE REPORT OF SSPRA STUDY TOUR AT THE UNIVERSITY OF NAIROBI KENYA. 20TH NOV-23RD NOV 2013.
ST. AUGUSTINE UNIVERSITY OF TANZANIA
P.O BOX 307, MWANZA
SAUT STUDENTS PUBLIC RELATIONS ASSOCIATION (SSPRA)
(Tel: +255755154215, +255765058711, +255712414444 Email: sspra2011@gmail.com)
THE REPORT OF SSPRA STUDY TOUR AT THE UNIVERSITY OF NAIROBI KENYA.
20TH NOV-23RD NOV 2013.
Approved by:
Sezalia Mwidima (Head of department)
Signature…………………. Date…………………
Frank Katabi (Patron)
Signature………………….Date………………….
Mwl. Lila Sayi Mandu (Head of the Journey)
Signature………………… Date………………….
ABSTRUCT
This report includes various activities held by SSPRA members during their study tour at Nairobi University of Kenya. The study aimed at learn more about How Public relations practiced in other countries, Exchanging academic ideas with members of Public relations Society of Kenya (PRSK), To extend more our professional so that it could be known in the regional East Africa and to increase Exposure to SSPRA members, Also networking and Advertising our university outside of the country were one of our role as a public relation personnel. The tour was successfully and of joyfully.
Acknowledgement
As SSPRA we are first acknowledging St. Augustine University of Tanzania Management for facilitating the accomplishment of our tour thus are VC, DVCAA, Principal AMUCTA, HOD for Department of Public Relations and Advertising, Patron, Mr. Lila Mandu, PRO, Bursar, Dean of Students, Nairobi University Management particularly the school of Humanities and Social sciences. We can’t write everyone who contributed for the success of this tour but we provide thanks everyone who contributed in one way or another for the accomplishment of the tour. It very sure that we had a nice tour and we have learn a lot from the Kenya and we promise to take into consideration a good thing we have learn from Kenya.
LEADERS 2013/2014
Chairperson ……………………………………………………………Sing’ambi Athanas Y
Vice Chairperson ………………………………………………………Makura Ndege
General Secretary ………………………………………………………Mbwaga Amani E
Deputy General Secretary ………………………………………………Ephraim Rodriche
Public Relations Officer ……………………………………………… Athanas Mathias
Treasurer …………………………………………………………………Kyando Zawadi
LEADERS FROM AMUCTA
Chairperson …………………………………………………………….. Mumwi Patricia A.
Vice Chairperson ………………………………………………………..Nzagi Richard
Treasure…………………………………………………………………..Mushi Clara
INTRODUCTION
SSPRA is an academic association for Public Relations students at St. Augustine University of Tanzania operating independently, in accordance with the laws of St. Augustine University of Tanzania and the Constitution of the United Republic of Tanzania. It was founded on December 5, 2009. The association has been established for the pursuit of highly qualified Public Relations professionals with ethical values.
Vision
To have a well-educated cooperate society in Tanzania on the profession of Public Relations.
Mission
To impart knowledge of Public Relations profession in order to understand, appreciate and reflect it to the Tanzanian, East African, African community and the World at Large.
Objectives
· To make sure Public Relations as a profession is effectively understood and well accepted by the Tanzanian community, and East African Community.
· To sensitize the public on accepting Public Relations as a profession
· To strengthen and show the importance and roles of Public Relations Practitioners in Mwanza community and the country at large
In achieving these above Mission and Objectives, the association has committees that help it in its daily operations and making sure that all members are effectively incorporated in the activities of the association and that everyone gets a chance of practicing the profession of Public Relations. So the following are the SSPRA Committee Which led to the accomplishment of Vision and mission of SSPRA.
· Persuasion committee
· Seminar and Training committee
· Media and Publication committee
· Debate and Forum committee
· Ethics and Professionalism committee
· Outreach and Tour study committee
SSPRA encourages professionalism, Credibility and integrity amongst members of the associations. It also has plan to extend our networks extensively within the reach of East Africa. To achieve that:-
- SSPRA conduct a study tour to at Nairobi University of Kenya from 20th November to 23th November, 2013. With the aim of learn more about How Public relations practiced in other countries, Exchanging academic ideas with members of Public relations Society of Kenya (PRSK), To extend more our professional so that it could be known in the regional East Africa and to increase Exposure to SSPRA members, Also networking and Advertising our university outside of the country were one of our role as a public relation personnel..
· Also we had Academic Talks, seminar from Public relations society of Kenya (PRSK), Paper presentation, Debate and Forum. And among of the theme of paper presentation is “how public relations practiced in Tanzania”.
ORGANISATION OF THE TOUR
We started to communicate with students of Nairobi university through Mr. Lila Sayi Mandu (Ass. Lecture at department of Public Relations & Advertising SAUT.) Who coordinated with the Faculty of HUMANITIES & SOCIAL SCIENCES, Under the School of Journalism & Mass communication with the students who pursue Public Relations since may 2013 up to November 2013 whereby we got a good response which resulted to accomplish our plan we received the invitation letter from the colleague of Humanities & Social sciences under the school of Journalism and Mass communication (SOJMC) from the university of Nairobi, with collaboration of Public relations society in Kenya (PRSK).
THE SUCCESSFUL OF THE NAIROBI UNIVERITY STUDY TOUR
Our study tour to Nairobi University was successfully conducted where SSPRA members gained the following.
Ø Exposure to the students
Ø Networking and capacity building to the students
Ø Increasing Experience to the student
Ø Exchanging ideas, opinions about public relations professional
Ø To Advertising our university as one of our role of SSPRA
PARTICIPANTS
Lectures from the department of Public Relations & Advertising
1. Mr. Lila sayi Mandu
2. Mr. Denis Ikachoi
3. Twenty (20) Public relations students from Mihayo University College of Tabora (AMUCTA) a constitute colleague of St .Augustine University of Tanzania as in the following list
SN
|
NAME
|
REG NO
|
1
|
SWAI AGAT
|
AM/BAPRM/12417
|
2
|
MUSHI CLARA
|
AM/BAPRM/12448
|
3
|
WILLIUM HAPPINESS
|
AM/BAPRM/12467
|
4
|
NGOWI ROSADA .L.
|
AM/BAPRM/12412
|
5
|
MLAGALILA OLPA
|
AM/BAPRM/12443
|
6
|
MUMWI PATRICIA. A.
|
AM/BAPRM/12447
|
7
|
FAITH GABRIELLA
|
AM/BAPRM/12428
|
8
|
NDEMELA WINFRIDA
|
AM/BAPRM/12450
|
9
|
MAYALA ALEX
|
AM/BAPRM/12417
|
10
|
WILFRED GETRUDE
|
AM/BAPRM/12419
|
11
|
RWEGOSHORA GLORIA
|
AM/BAPRM/12482
|
12
|
PASIAN ELIZABETH
|
AM/BAPRM/12414
|
13
|
MITONDWA RESTITUTA
|
AM/BAPRM/124
|
14
|
KIJUU MAGDALENA
|
AM/BAPRM/12404
|
15
|
NZAGI RICHARD
|
AM/BAPRM/12453
|
16
|
SALDADAA MARIA
|
AM/BAPRM/12416
|
17
|
MOTTE ZENNA
|
AM/BAPRM/12445
|
18
|
ROBERT ANGEL
|
AM/BAPRM/12458
|
19
|
ALEX SILIYAKO
|
AM/BAPRM/12476
|
20
|
CONSTATINE NEEMA
|
AM/BAPRM/12427
|
4. Thirty three (33) Public relations students from SAUT Main campus, Mwanza.
S/N
|
NAME
|
SEX
|
YEAR/STUDY
|
REG NO
| ||
1
|
ALEX JACQUELINE
|
F
|
III
|
27929
| ||
2
|
ANSELMI ELIZABERTH J
|
F
|
I
|
42529
| ||
3
|
BAHA ISACK
|
M
|
III
|
27952
| ||
4
|
BAKANA ANGEL
|
F
|
II
|
37273
| ||
5
|
ERNEST EMMENUEL
|
M
|
III
|
27605
| ||
6
|
ESTHER VENANCE
|
F
|
III
| |||
7
|
JAMHURI KAIRO
|
M
|
II
|
37351
| ||
8
|
KANOGA SAMWELI
|
M
|
II
|
37376
| ||
9
|
LYIMO JOSEPH
|
M
|
I
|
42597
| ||
10
|
MAGAMBO LUKAS
|
M
|
II
|
37423
| ||
11
|
MAKURA NDEGE
|
M
|
II
|
37446
| ||
12
|
MALGORY JACKLINE C.
|
F
|
I
|
116
| ||
13
|
MANYERERE THOMAS
|
M
|
III
|
28196
| ||
14
|
MASSAWE ARKADI A.
|
M
|
I
|
42605
| ||
15
|
MBWAGA AMAN E
|
M
|
III
|
28248
| ||
16
|
MUNISH GRACEANA
|
F
|
I
|
42630
| ||
17
|
MWINYI SHEILLA
|
F
|
III
|
28689
| ||
18
|
NASSARY JESCA
|
F
|
II
| |||
19
|
NGALULA LUCY
|
F
|
II
| |||
20
|
SAKIT LEMBRIS
|
M
|
II
|
37641
| ||
21
|
SAMWEL TINA
|
F
|
II
|
37646
| ||
22
|
SING,AMBI ATHANAS
|
M
|
III
| |||
23
|
SLIM KHALFAN
|
M
|
III
|
28483
| ||
24
|
TEMBA GLORIA
|
F
|
III
| |||
25
|
TEMBA NOREEN
|
F
|
II
|
37680
| ||
26
|
VEDASTO ELIVIAN
|
M
|
III
| |||
27
|
MFINANGA ANASTAZIA
|
F
|
III
|
28670
| ||
28
|
KAPAMA CHRISTINA
|
F
|
III
|
28631
| ||
29
|
EPRAIM RODRICHE
|
M
|
II
|
37727
| ||
30
|
ZAWADI KYANDO
|
M
|
III
| |||
31
|
WILLIAM FURAHA
|
F
|
II
|
37698
| ||
32
|
ATHANAS MATHIAS
|
M
|
III
| |||
33
|
THOMAS LAURENT
|
M
|
II
| |||
TRANSPORT
On Tuesday 19th November, 2013 at 14:30 we received the guests from the University of AMUCTA a constituent college of St. Augustine university of Tanzania from Tabora who are the students pursuing Bachelor’s Degree of Public Relations and Marketing from SSPRA Members.
The SSPRA Members at the University bus during the Journey to Nairobi-Kenya.
Also on the same day we were succeed to process all Emergency Travelling Documents from the Regional office of Immigration in Mwanza city.
On Wednesday 20 November 2013 at 05:45am We started our journey From our university in Mwanza To Nairobi, but we reach to the boarder of Tanzania known as SILARI at 11:00 am where we starting processing our travelling documents and exchanging the money from Tanzania to Kenyan also issuing the insurance of the Bus. That process take almost 3 Hrs. so at 14:00 HRS we started our journey from Silari to Nairobi. And at 22:00HRS, we reach in Nairobi Kenya.
On Thursday 21st November 2013. We succeed in visiting different important areas at the Nairobi city. Some of the area which we visit are Exhibition of Kenyan Industrialization week at KENYAN INTERNATIONAL CONVENTION CENTER (KICC) where by the student visits different Exhibitions which help us to increase networking and exposure.
Also we visted JOMO KENYATA GRAVE, The Historical Catholic Cathedral church mission of Nairobi., The USA ambassadors Office which was Bombed by the Terrorist in Kenya. Also we visit UHURU PARK GARDEN which is an attractive area, having a conducive environment.
The SSPRA Members at KICC in Nairobi KENYA.
Through that Academic Talk with our fellow students of School of Journalism and Mass communication and the Members of Public relations society of Kenya (PRSK) we benefit and we increase Exposure, Networking, Experience, and sharing ideas about Communications and Public Relations at all. Also we have got different Expertise and famous people in Kenya whom they came and present their paper about different communications and Public relations issues. And some of them are as follows;
1. BY: PROF. OKUMU-BIGAMBO, W. (PHD, MA, PGDE, and BA)
Consultant/Trainer of Trainers: Communication and Public Relations; Dept of Communication Studies; School of Human Resource Development; Moi University;
P.O.Box 8630-30100 Eldoret, Kenya; Tel. 0722356211;
Email: Wobigambo@Yahoo.Com
He present about Public Relations: The Art and the Profession
2. David Ohito
Worked at Standard Group (standard Digital News –kenya)
Past worked at KTN TV, He studied Media and Politics at MOI,POYNTER INSITUTE and Past at Nairobi University.
He present about Media in Digital Age and Media convergence etc.
3. Jay Bonyo
Worked at Nation Media Group as a Chief Editor
He present about the media and importance of Networking as a communicators personnel
4.Shisiha Wasilwa
Sub Editor, Royal Media Service, anchor news reporter and also stories editor Before joining Royal Media he was Worked at Kenya Broadcasting Corporation
(KBC)
He present about the role of Swahili Language In the media house of Kenya.
After that academic talk we started our jurney to be back to Tanzania at 15:30HRS And also we pass through the Riftvalley of Kenya. On 23rd November we reached in Mwanza city Tanzania at 13:00Hrs. and that could be the end of our journey.
CHALLENGES.
No success can be achieved out of the bloom, This means that even though we enjoy and succeed to our study tour ther are some of the challenges that encountered such as;
Ø Budget deficit, this is due to the increasing of the cost of the University Bus for transport from 1.5 million to 2.5 million resulted to the crisis.
Ø Lack of resources and facilities such as Camera/Professional video camera which led to the failure of taking a good Documentary which can be memorable to everybody and for the benefit of the new coming students to our university.
Ø Time Management, This affect us due to some of members who Delayed in Paying the contribution at right time .This led to the failure of some activities which is planned.
Ø Lack of Funds, to run the study tour activities this also is the big challenge to our association, especially during our study tour to Nairobi where by each and everything were depending from the Members contribution.
Ø Few numbers of sponsors, this also affect us in our association, because if we get different sponsors it will help us to boost our budget especially when we got the crisis of 1 million which taken by the university the last day of our journey.
RECOMMENDATIONS.
Ø We request the university to help us in reducing the cost of using the University bus. And if possible to be given the fuel and bus for our different study tour, and for us we may contribute to our Meals and Accommodation this is due to the fact that all our study tour must have the positive impact to our University, such as to Advertise our university through different ways such as our T-shirt which identify us as the students from SAUT, through the university bus which express itself, also through presentation flyers Brochures and other publications. And also to build mutually relationship with other organization which help the students to increase exposure making practice of our professional and Networking.
Ø To continue providing us the more corporation concerning our activities so that we can accomplish our vision and mission which is very important in building our university image and reputation to the community Tanzania, East Africa and World at Large .
Ø Also to increase more sponsors within our Association who will sometimes boost our Budget, especially to our study tour and outreach programs.
Ø The university Administration to help us some of the important facilities such us Professional video Camera, and enough stationary to run our daily activities such as Preparing different Advertising concerning our university such as posters flyers, brochures Burners and other publications and this will help the student to make more practical concerning the Public Relations Professional.
Ø The university may Make consultation with Pr. Migambo from University of Moi so that he can provide seminar about Public Relations
CONCLUSION
We thank God, and each and everyone who contributed in one way or another in our tour. Thank you for Join Our Professional Hands in Building the City of God
“We beg to Hand over”
…………….......... ……………………..
Mbwaga Amani E, Sing’ambi Athanas
Secretary-General (SSPRA) Chairperson (SSPRA)
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